Articles

Traditionally touted as a key marketing tool by realtors, print ads have been leveraged as an effective means of advertising your home. However, in reality, statistics reveal that less than 5% of buyers ever find homes from print advertising.

Sell Smarter Not Harder—Harness the Power of the Internet

Although the burst has not come as dramatically in Chicago as in other areas, the local real estate market is still experience stagnation. Coupled with signs of economic recession, many home sellers are experiencing the tightening of buyer’s markets. With buyer’s demand hitting lows, it becomes harder for homeowners to sell their properties – especially at ideal prices. There are several underlying factors that are making the Chicago market turbulent for sellers.

Housing sales in Chicago have taken a dip in the third quarter. In fact, industry financial reports have estimated that housing sales are down 19.6% from last year. During the third quarter, 26,258 homes sold in Chicago; last year at this same time, 32,672 houses were sold.

Evaluating behavioral patterns to sell your home in a downward market

It seems as if the recent conditions in the real estate market have been on everyone’s mind. The media is constantly publishing major headlines about foreclosures, stricter lending practices, and interest rates. However, interestingly, a 30 year fixed mortgage rate is currently 6.11% (at time of print). In fact, mortgage rates are at a 30 year low.