Traditional Real Estate Agents Don’t Have a Magic Wand

It seems as if the recent conditions in the real estate market have been on everyone’s mind. The media is constantly publishing major headlines about foreclosures, stricter lending practices, and interest rates. However, interestingly, a 30 year fixed mortgage rate is currently 6.11% (at time of print). In fact, mortgage rates are at a 30 year low.

Whereas Chicago and its surrounding suburbs do not face the steep downturn other markets have experienced, the market still has become tepid in recent months. It is taking Chicago homeowners longer to sell their properties.

With these conditions, many homeowners are turning towards realtors, hoping that with their professional expertise, they hold the magic wand to selling properties quickly at higher prices. However, in reality, the market conditions are much more than any one real estate agent can overcome.

Realtors are at a loss for actions

Beyond the Chicago market, the United States economy has been sending mixed messages. On one side of the coin, the mortgage rates have dropped, reaching the lowest numbers seen in over two years, according to the Mortgage Bankers Association. Low mortgage rates are designed to trigger the influx of home purchases or refinancing, prompting buyers to enter an intense shopping mode for their homes. However, in this chapter of the real estate story, this has not yet been the case.

Market conditions are always unpredictable. And trying to time any market is really a fruitless endeavor. Every real estate agent in the country would love to wave a magic wand, prompting the market to run again – and to quickly sell homes fast and easy with no real out-of-pocket expense on promotion and advertisement. However, this is an impossible dream.

We are stunned when we see 500K homes in the Chicago market with no additional pictures for potential clients to view, no virtual tours, Nothing? Why does this happen? It happens because traditional agents must pay to market the homes they sell out of their own pocket, and many can’t afford the expense in slower markets!

The real magic wand costs you thousands less

However, there is a bright ray of hope for Chicago homeowners interested in selling their property. Instead of waiting for a realtor’s efforts to sell your home, you can independently utilize the most effective ways to sell your property – while saving tens of thousands in commission. In July of 2007, the average listed home sat on the market in Chicago and its surrounding cities anywhere from 95 days – 150 days. Clearly, realtors do not have the magic wand on selling your home.

Save tens of thousands of dollars – and potentially sell your home faster – by listing your property with the flat fee real estate service in Illinois. You simply pay one affordable flat fee up front, and you not only get listed for up to one year on the MLSNI (Multiple Listing Service of Northern Illinois), but are afforded a powerful internet marketing campaign that reaches true buyers; after all, research shows that 80% of all homebuyers begin their search for their perfect home on the internet – all before ever contacting a realtor. A Chicago FSBO property can capitalize upon all of the strategies realtors have – but at a fraction of the commission costs.

Capitalize upon the most effective marketing strategies

Flat fee real estate combines a powerful “home selling threesome” that will assist a FSBO homeowner in selling their home quickly – while saving tens of thousands on commissions. With a flat fee MLS program, your home will receive a one year MLS listing, a powerful internet marketing strategy, and yard signage – the three most effective strategies available to realtors to sell your home. This is a powerful FSBO on MLS strategy that reaches homebuyers directly.

The flat fee real estate program is perfect for homeowners that are selling their home for sale by owner. The flat fee MLS program can be considered a magic wand that may enable you to sell your home in a shorter amount of time, despite the current market conditions. As a double benefit, you save thousands in commissions – thus helping pad the amount of money you receive for your home.
The Mortgage Bankers Association believes that the new mortgage rates will help to relieve pressure on unsold real estate properties, as well as stabilize the pricing of houses in sought-after neighborhoods – thus improving local real estate market conditions in dozens of communities.

The forecast is looking up for Chicago FSBO homeowners who are looking to sell their property, especially with the unbeatable combination of decreasing mortgage rates and the flat fee real estate program. This is a great time for a FSBO homeowner to take advantage of both – resulting in potentially shorter selling time and more money to show for the sale of the property.

Submitted By: Derek Vanderpool, Managing Broker

www.listitchicago.com/sellers offering flat fee real estate solutions to Chicagoland.